Social Media Manager, Platform

Digital Media Management (DMM), a Keywords Studios company, is a leading full-service digital agency, content studio and incubator specializing in social-first, “always-entertaining” marketing. DMM works with movie studios, television networks, streaming services and consumer brands to create groundbreaking social media campaigns via fan activations, innovative content creation, results-driven paid media planning, and strategic influencer-brand partnerships.

We are currently seeking a Social Media Manager to join our expanding entertainment division. This role will support a globally recognized, legacy gaming franchise with a deeply engaged fanbase, requiring a strong understanding of gaming culture, competitive communities, and real-time social behavior.

You’ll be responsible for executing platform strategy, shaping the brand voice, and building an active, engaged community across social channels.

● Lead day-to-day management of social channels with a focus on consistency, quality, and fan engagement
● Develop and maintain content calendars that reflect both planned beats and reactive, real-time moments
● Ideate and execute platform-native content that taps into action/gaming culture, trends, and community behavior
● Write sharp, voice-driven copy that reflects a distinct tone and resonates with a passionate
fanbase
● Actively manage and engage with the community, including replies, comment moderation, and identifying opportunities for conversation and amplification
● Monitor social trends, gaming news, and competitive scenes to inform content and engagement strategies
● Partner cross-functionally with creative, strategy, and partnerships teams to bring campaigns to life
● Support live moments (announcements, drops, events) with real-time publishing and community engagement
● Track performance and contribute to reporting with actionable insights and optimizations

 

● 2-3 years of experience working within the social media space, preferably within an agency
environment
● Strong familiarity with gaming culture, especially competitive or legacy franchises and their
communities
● Deep understanding of platform best practices across TikTok, Instagram, X, YouTube, and Reddit
● Experience working across social campaigns in entertainment or gaming
● Experience managing active communities and navigating fan conversations in real time
● Proven ability to balance planned content with reactive, trend-driven execution
● Strong copywriting skills with the ability to adapt tone and voice quickly
● Comfortable working in fast-paced environments with shifting priorities and quick turnarounds
● Highly organized with the ability to manage multiple workstreams simultaneously
● Strong communication and collaboration skills

Company culture you ask? Our company culture is casual, fun, and empowering. There is a lot of room for growth in this role! That’s right, no glass ceiling and room to learn.

Applicants must reside in the United States and be authorized to work in the U.S. This position is limited to U.S.-based employees for payroll and compliance reasons and is not eligible for international remote work.

Digital Media Management is an equal opportunity employer. We work together to create a space that fosters diversity and inclusion across race, color, gender, sexual orientation, gender identity/expression, disability, age, national origin, and veteran status. Our diversity strategy is simple: grow a team of creative, innovative, passionate people from varied backgrounds to produce best-in-class digital campaigns.